Web / Software / UI/UX Design
Having an attractive looking website or mobile app can do wonders to get new users. The first thing that grabs attention is great design. Websites that are not well designed tend to perform poorly and have sub-optimal Google Analytics metrics (e.g. high bounce rates, low time on site, low pages per visit and low conversions). So what makes good web design?
A good design always caters to the needs of the user. Are your web visitors looking for information, entertainment, some type of interaction, or to transact with your business? Each page of your website needs to have a clear purpose, and to fulfill a specific need for your website users in the most effective way possible.
People on the web tend to want information quickly, so it is important to communicate clearly, and make your information easy to read and digest. Some effective tactics to include in your web design include: organising information using headlines and sub headlines, using bullet points instead of long windy sentences, and cutting the waffle.
A picture can speak a thousand words, and choosing the right images for your website can help with brand positioning and connecting with your target audience. If you don't have high quality professional photos on hand, consider purchasing stock photos to lift the look of your website. Also consider using infographics, videos and graphics as these can be much more effective at communicating than even the most well written piece of text.
Placing content randomly on your web page can end up with a haphazard appearance that is messy. Grid based layouts arrange content into sections, columns and boxes that line up and feel balanced, which leads to a better looking website design.
01.Website Development
For a company to have a business website or professionals to have portfolio website is now much more important than having Visiting Cards.
A simple question, What is a website? In its bare form, a website is a single domain that consists of different web pages. We should all know that by now, but surprisingly what we don't all know, is the benefits a website can provide for your business and its shocking to witness how many business don't actually have a website or online presence!
If you have a business and don't have a website, you are losing out on great opportunities for your business. A website itself can be used to accomplish many different marketing strategies to help your business grow. As a business owner, you need to know where your consumers are. But what if consumers know your business and what you can offer, but they can't reach you? That is one of the risks you take by not having a website for your business. What are some other benefits of having a business website?
People tend to trust a business after they have done business with it. Using your website, you can continuously serve consumers online and increase your credibility as a business owner.
Having a website and online presence strategy allows you to market your business online. There are lots of marketing strategies you can use to advertise and market your business. All online marketing strategies have been proven to be effective. Which ones you choose depends on the type of business you are in. Speak to us to see which are best for your business.
It is imperative for every business / professionals to have a website. The more professional your website is, the more advantages you can gain.
02.Enterprise Software / Cloud based Web Apps Development
Still working hard to get all your business process in sync by making use of various services or public software, why not get a Custom Software just for your specific needs that works exactly the way you want, this way you no longer need to pay for extra features that you never used, all your work is in sync with each other & neatly available inside a single system.
Different areas of your business operations may find tools from different vendors to be useful. However, these tools may each have their own technology infrastructure requirements, architectural differences, different development methodologies and varying levels of implementation support. As an organization, your technology ecosystem needs to work as a streamlined single unit, capable of delivering value across your business.
For integrating systems from multiple vendors, a considerable effort is needed and this could outweigh the advantages offered by individual systems. Such a scenario calls for creating a suite of operational enterprise applications, custom made to fit the objectives of your business. Every custom software, thus built would follow common standards in development and execution, thereby creating a flexible and interoperable enterprise technology stack.
Ready to deploy enterprise solutions are often advertised to be scalable for large workloads. But when unique requirements of your organization require flexibility beyond the scope defined by the software development company, then you are left with expensive software that cannot scale up with your business demand. This is another area where tailored and custom software development can be the game changer in your technology landscape.
Components of such software can be built keeping in mind the objectives specific to your business areas and not just a standard industry requirement. Hence, when scalability requirements arise, a custom built enterprise software will be able to accommodate your unique business and process workflows accordingly without creating new challenges for the teams handling your enterprise applications. This is vital for SMB’s as their growth ambitions would definitely require a scalable technology backend to support a critical business process.
In a custom software you have complete control. A Custom software is designed to suit a company or organization’s needs and includes features and functionalities which the company specifically wants in their software.
03.E-Commerce Website
You know exactly how much your E-Commerce website is going to cost you and it's ongoings - a brick and mortar store, on the other hand, is susceptible to many out of the ordinary occurrences which could blow out the costs such as leaving the lights on, theft, damage, extra staff etc. A strategically developed website and online presence solution provides tremendous benefits and costing outlines.
Your E-Commerce website and social media accounts are accessible 24*7 365 days a year. Imagine that you want to buy from a store. You put in all the effort required to go to the store, but when you get there, it's closed. We all know how irate we feel in that situation. You'll think twice about going back given the bad taste its left (ok might have been your fault for not checking but hey, this is proving the point here!). You will just find another store that is more easily accessible. Since your E-Commerce website is operational around the clock, from the convenience of the local coffee shop, their couch or their bed, your customers and clients can easily access your website and services.
What is more convenient: driving outside to look for different stores that are available to shop in, or sitting in the comfort of your own home and shopping for the products you're looking for? Pretty obvious answer, unless you like aimlessly driving around. Smart businesses realise this and thus have their own E-Commerce website housing their products and services so that potential customers can browse online for the products they want to purchase.
By building a E-Commerce website you are giving your business the opportunity to tell consumers why they should trust you and the testimonials and facts to back up those opportunities. Believe it or not, most people will search the internet for a product or service before the purchase to check the credibility first. When you provide good service or product, positive word-of-mouth about your business is likely to spread. Which in turn, delivers more repeat and new business. People tend to trust a business after they have done business with it. Using your website, you can continuously serve consumers online and increase your credibility as a business owner.
Without sales, or selling more than you spend, your business is doomed. By having an E-Commerce website you allow for the sale of your products or services around the clock to whoever whenever with no or hardly any limitations; Unless you run out of stock or overworked, but that's a good problem to have right! Giving your business the E-Commerce website it deserves is crucial to your brand and accountants smile. In short, being visible worldwide means you are very likely to gain more customers. The more customers and visitors you have, the more sales you will generate. The more sales you generate the happier you and your shareholders will be!
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